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The effectiveness of the COOL Team task force established during the SARS crisis clearly demonstrated the necessity of collaboration between the public and private sectors in meeting the challenges confronting the tourism sector. The Tourism Consultative Council (TCC) was formed on 1 February 2004 to facilitate this collaboration.

The TCC serves as both a sounding board for the STB's key strategies and plans, as well as issues and challenges confronting the industry. It will provide ground intelligence and perspectives on industry trends and assist in the joint implementation of tourism initiatives.

The Board will continue to engage other industry players, in addition to the TCC, for consultation on specific tourism issues. Through opening channels for communications, the STB aims to provide the necessary support for the private sector to develop the tourism industry into a key driver of economic growth for Singapore.

The TCC is co-chaired by Mr Lim Neo Chian, Deputy Chairman and Chief Executive, STB and Mdm Kay Kuok, Executive Chairman, Shangri-La Hotel Ltd; with Mr S Iswaran, Minister of State, Ministry of Trade and Industry, as honorary advisor. The Council comprises leaders of key travel-related industry associations and organisations, as well as representatives from key government agencies and selected individuals from the tourism industry.

The TCC meets twice a year, with ad-hoc meetings convened where necessary. The members are:

Honorary Advisor

1.

Mr S Iswaran, Minister of State, Ministry of Trade and Industry

	1.	Mr Francis Phun, Chairman, Association of Singapore Attractions (ASA)
	2.	Mr Jimmy Wong, President, International Festivals and Events Association (IFEA)
	3.	Mr William Tan, President, National Association of Travel Agents Singapore (NATAS)
	4.	Ms Heather Seow, Chairman, Pubs and Clubs Industry Panel (PCIP)
	5.	Mr Ang Kiam Meng, President, Restaurant Association of Singapore (RAS)
	6.	Mr Edward Liu, President, Singapore Association of Convention and Exhibition Organizers and Suppliers (SACEOS)
	7.	Mr Eric Teo, President, Singapore Chefs Association (SCA)
	8.	Ms Margaret Heng, Executive Director, Singapore Hotel Association (SHA)
	9.	Dr Jannie Tay, President, Singapore Retailers Association (SRA)

Government Agencies*

	1.	Mr Lim Boon Wee, Deputy Secretary, Ministry of Transport (MOT)
	2.	Mr Lim Eng Hwee, Assistant Chief Planner, Urban Redevelopment Authority of Singapore (URA)
	3.	Mr Ong Ye Kung, Chief Executive, Workforce Development Agency (WDA)
		* Other relevant government agencies will be invited to sit in when required.

	1.	Mr Michael Ma, Group CEO, IndoChine Wine Bar & Restaurants Pte Ltd
	2.	Mr Stuart Green, Managing Director - Asia Pacific, Interbrand
	3.	Dr Andy Nazarechuk, Dean, UNLV Singapore
	4.	Mr Robert Kwan, Executive Chairman, Wildlife Reserves Singapore
	5.	Mr David Lau, Senior Manager - Marketing Communications and Development, Singapore Airlines Ltd

Last updated on 04 January 2008

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